Marketing Tools
Digital marketing and analytics calculators - 100% free, no registration required
General (19 tools)
Ad Spend Calculator
Project the absolute requisite marketing budget needed to achieve specific quarterly revenue targets...
Affiliate ROI Calculator
Forecast total passive commissions and EPC (Earnings Per Click) generated directly from your affilia...
Bounce Rate Calculator
Measure the percentage of users leaving your website without interacting with a second page.
Customer Churn Rate
Measure the lethal speed at which a SaaS or subscription business is actively bleeding existing cust...
Conversion Rate Calculator
Measure the strict percentage of your website visitors that complete a highly desired financial acti...
CPA Calculator
Calculates Cost Per Acquisition to measure the cost of acquiring each new customer.
CPC Calculator (Cost Per Click)
Measure exactly how much you are paying advertising platforms for every individual user that clicks...
CPM Calculator (Cost Per Mille)
Calculate the baseline advertising metric: how much it costs to show your ad to one thousand people.
CTR Calculator (Click-Through Rate)
Analyze advert relevance by measuring the percentage of people who clicked your ad after viewing it.
Email Open Rate Calculator
Evaluate the structural health of your newsletter and the psychological efficacy of your subject lin...
Engagement Rate Calculator
Gauge the health of influencer audiences by calculating active engagement rates against total follow...
Funnel Conversion Calculator
Analyzes conversion rates at each stage of your marketing and sales funnel.
Influencer Engagement Rate Calculator
Calculates social media influencer engagement rates to evaluate partnership value.
Lead Value Calculator
Calculates the average value of each marketing lead to optimize lead generation spend.
LTV:CAC Ratio Calculator
Determine the ultimate benchmark of overall business health by comparing acquisition costs to long-t...
ROI Marketing Calculator
Assess the strict profitability and bottom-line impact of your advertising and PR investments.
SaaS ARR Calculator
Calculates Annual Recurring Revenue and projects future ARR based on growth rate.
SaaS MRR Calculator
Calculates Monthly Recurring Revenue for SaaS businesses including growth and churn metrics.
Target ROAS Calculator
Reverse-engineer the exact ROAS multiplier your ad campaigns must hit to secure a specific net profi...