Marketing Tools

Digital marketing and analytics calculators - 100% free, no registration required

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General (19 tools)

Ad Spend Calculator

Project the absolute requisite marketing budget needed to achieve specific quarterly revenue targets...

Affiliate ROI Calculator

Forecast total passive commissions and EPC (Earnings Per Click) generated directly from your affilia...

Bounce Rate Calculator

Measure the percentage of users leaving your website without interacting with a second page.

Customer Churn Rate

Measure the lethal speed at which a SaaS or subscription business is actively bleeding existing cust...

Conversion Rate Calculator

Measure the strict percentage of your website visitors that complete a highly desired financial acti...

CPA Calculator

Calculates Cost Per Acquisition to measure the cost of acquiring each new customer.

CPC Calculator (Cost Per Click)

Measure exactly how much you are paying advertising platforms for every individual user that clicks...

CPM Calculator (Cost Per Mille)

Calculate the baseline advertising metric: how much it costs to show your ad to one thousand people.

CTR Calculator (Click-Through Rate)

Analyze advert relevance by measuring the percentage of people who clicked your ad after viewing it.

Email Open Rate Calculator

Evaluate the structural health of your newsletter and the psychological efficacy of your subject lin...

Engagement Rate Calculator

Gauge the health of influencer audiences by calculating active engagement rates against total follow...

Funnel Conversion Calculator

Analyzes conversion rates at each stage of your marketing and sales funnel.

Influencer Engagement Rate Calculator

Calculates social media influencer engagement rates to evaluate partnership value.

Lead Value Calculator

Calculates the average value of each marketing lead to optimize lead generation spend.

LTV:CAC Ratio Calculator

Determine the ultimate benchmark of overall business health by comparing acquisition costs to long-t...

ROI Marketing Calculator

Assess the strict profitability and bottom-line impact of your advertising and PR investments.

SaaS ARR Calculator

Calculates Annual Recurring Revenue and projects future ARR based on growth rate.

SaaS MRR Calculator

Calculates Monthly Recurring Revenue for SaaS businesses including growth and churn metrics.

Target ROAS Calculator

Reverse-engineer the exact ROAS multiplier your ad campaigns must hit to secure a specific net profi...